Case Studies
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Your Home Inspector
Projects: Brand, Print, and Multimedia
Uy Creative has helped our business regrow by giving us a brand that our customers can relate to and a name they can recognize. The response has been immediate and we look forward to them working on our new web site as well. We could not have weather this economic storm or the next with out their superbly, talented team and efforts!
— Scot McLean,
Owner of Your Home Inspector
Vision
To reinvigorate a near two-decade home inspection business in a flat economic market.
Ideas
We focused on creating new brand name that would be easy to remember while bring approachable and distinct (stood out from the competition). Then we marketed it using both traditional and electronic media tools.
Results
A new brand that has reinvigorated their business in a down economy.
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Campbell Facial Plastic Surgery & Quintessa Medical Spa
Projects: Brand + Full Media Campaigns
Vision
To take a well-known physician from a rural market and expand his practice and medical spa into a larger, metro market.
Ideas
We separated the two brands and made them graphically distinct and their own strategic business units while cross marketing one to the other using print, television, web and select local, regional and national media.
Results
A new metro location for the spa that cross markets the medical practice and original locations that has more than doubled their business in less than a year.
Uy Creative has helped our businesses grow in more ways than I can count.
— Dr. Andrew Campbell, Owner
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Storage Battery Systems
Projects: Brand, Print & Web Site
We are please with our new look and site. In its first month, it has already generated over six-figures in potential new business in the Utilities & Telecom market and growing!
— Bill Rubenzer,
VP Sales & Marketing,
Storage Battery Systems
Vision
To overhaul the old black and white schematic look of their print catalog and building a brand new web site that generates RFP leads.
Ideas
We standardized the brand across all media while creating new print design and display standards for all their distributed catalog products; then applied that design to a new web site and programmed it to track leads using a third party vendor.
Results
A new brand, catalog and web site that is clearly recognized by SBS's customers and has made it easier for them to do business with SBS.
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Mary Queen of Saints Catholic Academy
Projects: Multimedia
Uy Creative really understood what we were trying to accomplish. They made the process fun and inclusive which fit the spirit of our parish and community.
— Peter Dietrich,
MQSCA Committee Chairperson
Vision
To create a student recruitment device that units seven catholic parishes that have become one school district.
Ideas
We leveraged graphically the idea of a phoenix rising for the new brand concept into a recruitment DVD and chose to market it with inserts in their bulletins and school communication. Photographed teachers, students, and school-parish events and incorporated them into all the pieces. Additionally, we utilized voice talents from parishioners along with a custom music sound track
Results
Increased enrollment from within and outside the school's seven feeder parishes.
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Daystar, Inc.
Projects: Logo & Special Event
Uy Creative has enabled us to tell our story in a new light and helped to ensure Daystar would be around to serve all abused women in need.
—Sister Mary Fran Willcoxon
Retired Executive Director, Daystar, Inc.
Vision
To help increase financial support for a twenty-year old charity that serves abused and battered women
Ideas
We focused initially on re-designing the logo, then re-writing their messaging and communications plan so that it more truly reflected who the organization is and what they do to better the community. It was then applied across all print, web and fundraising presentations.
Results
A new recognized brand that embodies the organization's mission and increased donations and support.
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Judge Lipscomb
Projects: Web Site, Print Collateral, Advertising
Maureen Uy is one of those unique marketing professionals that knows how achieve the right results. She challenges vendors and associates to represent and promote her clients in the best possible light. She's very funny and incredibly creative! HIRE HER to get the RESULTS YOU NEED.
— Judge Christopher Lipscomb
Vision
To create a brand that would be recognizable and standout against the competition in a highly contested election.
Ideas
We leveraged the client's preferred red color with a more contemporary layout that would be easy for voters to easy to remember and not mistake for the competitors. We then applied to a united dual message campaign to educate the voters on the issues and distributed via traditional media (print, televisions and radio) in addition to social media.
Results
Re-elected and top candidate for Circuit Court of Milwaukee County.


